Many people are unsure about Affiliate Marketing They think they will be forced to “sell” something and or convince their friends and neighbours to buy something. This is simply not true. Affiliate Marketing is not sales, and it is not Rocket Science.
Simply put an affiliate marketer is someone who puts themselves between a buyer and a seller. They are involved in Affiliate Marketing. The affiliate marketer provides information to an interested person. If this person likes that information they follow through (usually through a link) to a site where they can purchase an item.
There is no additional cost to the purchaser, the affiliate marketer gains a small percentage for directing a customer to the purchase page. That is, it!
How do I get between a buyer and a seller?
You put yourself in a position to answer questions that the buyer wants to know. All you have to do is provide this information, in an easy-to-read, informative post on your website. The buyer searches on Google, Bing or Duck Duck Go; they are looking for the answer to a question.
Example – what is the best portable bug zapper for camping? Google searches the web and finds your post which is titled.
“The best portable bug zappers for 2021”
Google will post your page on their search results and the customer will read your article. If they like what they read and they like your recommendation for the best bug zapper. Then they will click the link in your post to purchase the bug zapper from a sales site. The sales site can be Amazon, Walmart, Sears, or any number of websites. You can choose which link to provide.
But won’t having me in the middle drive up the cost?
Are you sure there is no added cost?
No, the seller provides the item for the cost listed on their website whether the customer arrives directly to their website, or if the customer arrives after clicking the link from your website. The customer pays the same price either way. The difference is if they arrived from your website – then you get a commission on the sale.
You did not “sell” anything to the customer, you only provided information that they were already looking for. You helped them to understand the best product for them. Without you, they may have made a bad purchase. But because you provided them with information on what bug zapper was best, they purchased based on your recommendation.
The customer was happy with your information and followed through with a purchase.
That is, it – you provide information on a subject that you like talking about and if your passion for the subject comes through then customers will be happy to take your recommendation.
But won’t I be responsible if something goes wrong or the product is faulty?
No, as long as you provide factual information (it can be your opinion) and make no false claims then there is absolutely no worry. You are just helping the customer with their research about a product. They make up their own mind based on your information. [That is why no false claims and no elaboration, you have provided the facts as you know them].
If the customer has any problem with the item, they will contact the seller for a replacement or a refund. You do not get involved in the sales transaction in any way.
The Beauty of Affiliate Marketing
You are not involved in the sale of any product.
You are not trying to convince someone to buy something.
There is no slimy sales pitch.
You are helping people to make decisions about products that they are already looking for.
If they like the information you have provided, they will click your link and you will make a commission.
You have provided information about something that you enjoy. This information is provided on a website and on the website, you have a link to where someone who is interested can go and purchase a product.
What do I have to do to become an Affiliate Marketer?
You need to build a website, or a YouTube channel, or an Instagram following, or a Twitter following.
The simplest way is to build a website about your hobby or something you are passionate about. That way you can explain your passion to the world and the world will come to you for information. You add links to products on your articles and your reader clicks those links to go to a sales site and make their purchase.
It is really that simple. Yes, it takes time, because when you first start out you will not be the article that Google first displays (unless you choose to be the only person to write about that topic). But once you have several articles about your subject the search engines will notice and will start displaying your articles on their pages.
They will do this because you are providing the best content possible. That is what search engines do, they provide the best possible answer to a question.
You can build a website anywhere that you can use a computer or a tablet. I prefer a computer, but you can use a tablet or even your phone. Affiliate marketing leads to a laptop lifestyle. Where you work where you want, and when you want.
Conclusion
Affiliate Marketing is not Rocket Science. You simply place yourself between an interested person and what they want to buy by providing information about their interest. Remember they are already looking for information about this product.
They will most likely buy the product even if you do not provide information. But when you do provide information and they purchase you make money.
People are continually searching the internet for information on products they want to buy. By providing information you can become the person between the buyer and the seller, without ever meeting either one of them.
It is that simple